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Volkswagen launches electric version of iconic bread in March – Executive Digest

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Volkswagen has just announced the first release of the year: a loaf of bread that takes us back to the iconic hippie model of the 60s, the model will be released in March in an electric version that promises to surprise the market.

This is called ID. Buzz e is the new bet of the German car brand. The designs and colors remind us of vans parked outside music festivals like Woodstock, when the 1960s was part of a decade dedicated to freedom to travel with friends and good sound.

Now, in a modern version of the well-known bread, Volkswagen is betting on an electric model, as can already be seen in a video posted on the Twitter page of VW CEO Herbert Diess. It was in this original way that the announcement to the world was made, arousing the curiosity of the fans of the automotive sector.

The contours of the new design, based on the lines of the original model, are combined with attractive colors and stability as this version is 100% electric. Also, an identity card. Buzz, has an augmented reality head-up display that projects navigation instructions directly onto the road in front of the vehicle, smart LED headlights that interact with the driver and pedestrians, a touchpad on the steering wheel that allows you to access all of your functions with a simple touch, while the salon is fully equipped with everything you need to travel (and rest) with high comfort.

It should be noted that Volkswagen has already made it clear that it has an ambitious project to topple Tesla as the global leader in electric vehicle sales, and in December committed 89 billion euros to develop electric vehicles and software over the next five years.

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