After the failed bet that Manuel Luis Gucha and Claudio Ramos would jointly represent Big Brother, there could only be one decision: Christina Ferreira should take the reins and introduce Big Brother Famoso. And the results are already starting to show.
In the early days of the year, TVI hosted a big party to celebrate the approach of SIC as a rival dangerously approaches audience lead. Since the debut of “Big Brother Famosos”, Queluz de Baixo has grown significantly in numbers. He won New Years Eve, still with the “old” version of Big Brother, and since then has been discussing viewers face to face driven by the new BB as well as the TVI soap operas, namely the new Quero é Viver, which seems to have taken on viewers’ preferences. The soap opera Festa é Festa also had good results.
Thus, on Tuesday the audience was: SIC 17.4% and TVI 17.3. The RTP was only 11.2%. On the first day of the week, the results were: 18.2% for SIC and 18.1% for TVI, while RTP reached 10.7%. On Sunday, SIC and TVI ended the day equal, according to the GFK, with 19.4%. TVI expands Big Brother Famosos on the air, contributing to a few moments that were at a loss … and the numbers start smiling at Christina Ferreira, who is already throwing a party on social media.
SIC is going through a difficult moment. At a time when he is faced with a computer attack that has reached various websites of the Impresa group and forced to take urgent action, Daniel Oliveira has to use his imagination to try to counteract the numbers.
