A 100% Portuguese partnership will appear in October! In a fusion that promises to bring elegance Decade and courage Gonçalo Peixotothis collection will consist of two lines, women’s and men’s, which will present to the public the best that the two brands have to offer.
BUT Decade has been on a glorious path in terms of association with other brands and organizations, which is another strong and complete partnership for both parties. Originality, modernization and creativity – three words that define creations Gonçalo Peixoto for Deceniocreations that will only be shown at Portugal Fashion in early October.
Building on Desenio’s original inspiration in the Mediterranean, now being reimagined through the eyes of Gonzalo Peixoto.. “We believe in the success of this partnership because it brings together two strong brands that complement each other and have something to show in the new interpretation of the Mediterranean by Gonzalo Peixoto,” says Ricardo Fernández, CEO of Grupo Dogs de Pedra. .
To continue your rejuvenation strategy, Decade continues on the path of change. The brand relies on partnerships that always lead to different approaches and bring a new look to its original identity. Innovation, trends and creative freedom are at the heart of this strategy, which also places great emphasis on digital.
Designer Gonçalo Peixoto adds that “this partnership is very important to me, as it is a reference brand and 100% Portuguese, appreciating national fashion. I am very excited about this opportunity to explore new concepts, new trends and new perspectives on Lifestyle Mediterranean”.
Before to Decade have already teamed up with renowned Portuguese designer Alexandra Moura in an amazing collaboration. Today in partnership Desenio X Gonzalo Peixotohe offers new vision of the brand through the prism of a young designerdemonstrating the constant growth and evolution of Decenio in the fashion world.
With an eye on the future Decade believes that “every day the most important factor for any company is understanding the best way to reach their target audience, figuring out what their focus is on and investing in offering an incredible experience. The main trump card today is people’s attention,” says Marian Novais, marketing director of Decenio.
In this second half Decade promises to be full of good news, strengthening its role in fashion in Portugal and maintaining its active position in promoting various partnerships, unexpected collections and a progressive vision of the future.
ABOUT DESENIO:
With almost thirty years of history, Decenio stands out for its attention to detail and the timelessness of its collections. Quality and sophistication are the characteristics that make Decenio a modern brand that closely follows the latest in the fashion world and turns trends into unique and exclusive products. The quality of materials and the care of production are a constant priority, providing an original and sophisticated look, without forgetting comfort and practicality. As a Portuguese brand, Decenio is a reference of national fashion for women and men, which surprises people of different styles and ages, starting from the youth. Always striving to promote new visions and perspectives in fashion, the brand regularly creates synergies with other designers and organizations from various sectors in line with its goal of innovation. Decenio’s experience and intimacy allows clients to create or find their own style within the brand, without the stereotypes and limitations of their own identity. Decenio also has a strong desire to promote and support important social causes by partnering with various associations and foundations.
Decenio currently has more than 30 own stores in Portugal and is represented in more than 50 multi-brand stores, as well as its online store decenio.com, present in more than 100 countries around the world.
ABOUT GONCALO PEIXOTO:
Gonzalo is a fashion designer. She started studying fashion design in 2012 in Guimarães. He graduated from ESAD, the School of Art and Design, in Matosinhos. Since then, his collections have attracted the attention of established fashion stores and magazines, as well as several artists. He is the founder of the women’s clothing brand that bears his name. In 2017, he presented his first collection on the catwalk of London Fashion Week. Since 2018, he has been part of the official ModaLisboa calendar, where he presents his collections. In 2021, he presented his collection at Milan Fashion Week, which was a huge success. The Gonçalo Peixoto brand is one of the most famous Portuguese brands with international success.
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