Tech
Apple silently buys Google ads for subscription apps in the App Store
Apple can invest directly in Google to grow its business by buying search engine ads. That is, if a more expensive app with a subscription in the App Store sells more, the more Apple earns by charging its commission. However, this procedure may not be correct, as you will not have the consent of the creators of the application.
As noted by some editors, these methods have been in use for several years.
Apple pays for app ads on Google
Apple will silently buy Google ads to increase awareness of valuable apps and generate revenue from in-app subscription sales. In accordance with Forbes, ads are placed without the consent of the developers and Google will not remove them.
Sources told the site that this is a free form of advertising that has been around for at least two years.
Advertisements include major apps such as Tinder, Plenty of Fish and Bumble, multimedia giant HBO, publisher Masterclass for education and training, and language learning service Babbel.
The ads do not reveal that they are from Apple, and to most observers they just look like ads for the brands and app publishers themselves that go straight to the App Store. However, these ads have similar follow links with nearly identical parameters, which indicate that they are likely behind the marketing agency.
Apple is trying to maximize the money it makes by increasing the number of in-app purchases that people buy from the Apple Store. Apple has found that it can make more money from these programmers if they push people to shop in the App Store rather than on their web pages.
This was reported by a source.
Get rid of visibility on Google
IPhone apps that offer subscription to ongoing services may charge for the service through the App Store, or, if they have multiple ways to provide the service, they may charge the customer through their own websites.
In this sense, if apps are used in a standard payable format on the Apple platform, Apple charges 30% of revenue for the first year and drops to 15% for the second year and beyond. However, if companies like Amazon or HBO sell the persistent service on their own websites, they can get by without Apple's commission and get all the revenue.
All in all, isn't it worth paying for Apple to expand its store and apps?
There is some logic behind what Apple wants to do because its business charges a fee to sell third-party app subscriptions in its store. However, some programmers do not perceive this as a positive action.
According to one of these programmers, this action by the Cupertino giant hurts the creators' business. The business will grow based on what you think the customer is worth, and if the customer is worth 30% less, your margin will disappear.
Some subscriptions cost hundreds of dollars a year. These can be classrooms, education, fitness, or dating apps. Apple advertisements can cost $ 5-10 per successful subscription, and revenue can easily be $ 50 or more.
Besides dollars, there are additional costs. That is, when people buy access to a service through an iOS app subscription, they are essentially Apple customers. For privacy reasons, Apple does not share much information about them with the apps or the companies that operate them.
Basically, the developers, some of them, want to be able to host their app in the App Store, but have control over it outside of the App Store. According to them, the proximity of the user to the programmer benefits the user.
Moreover, the fact that Apple "advertises" in the same places where developers advertise reduced the ability to direct users to the developer's website. And if you place bids on the same ad placement, the price of the place increases.
Amateur music guru. Lifelong coffee scholar. Zombieaholic. Pop culture junkie.
NASA Lander InSight He has delivered what may be his last message from Mars as he embarks on a historic mission to uncover the secrets of the Red Planet’s interior.
In November, the space agency warned that the probe could be running out of time as dust continued to condense and stifle InSight’s power.
“Spacecraft power generation continues to decline as windblown dust accumulates on solar panels,” NASA said in a statement. Update November 2. “The end is expected to come in the coming weeks.”
message shared NASA The InSight Twitter account tweeted on Monday: “My power is very low so this might be the last photo I can upload. Don’t worry about me: my time here has been productive and uneventful. If I can keep talking to my mission team, I will—but I will.” Subscribe here soon. Thank you for staying with me.”
My power is very low, so this might be the last photo I can upload. But don’t worry about me: my time here has been productive and uneventful. If I can keep talking to my mission team, I will, but I’ll sign here soon. Thank you for staying with me. pic.twitter.com/wkYKww15kQ
— NASA InSight (@NASAInSight) December 19, 2022
A geologist robot armed with a hammer and a seismograph first reached the barren expanse of Elysium Planitia in November 2018.
Since then, she has carried out geological excavations, taking the first measurements of earthquakes with a high-tech seismometer placed right on the surface of Mars.
Last month, the solar-powered car released an update to remind us of its time in space.
“I was lucky to live on two planets. Four years ago I made it safely to the second one, much to the joy of my family at first. Thanks to my team for taking me on this journey of discovery. I hope I can be proud of you.”
According to the published mission, Insight has measured more than 1,300 seismic events since it was published, and more than 50 of them had signals clear enough for the team to extract information about their location on Mars. Results.
The probe’s data also provided detailed information about Mars’ interior, liquid core, surprisingly variable remnants beneath the surface of an extinct magnetic field, climate and seismic activity.
old for Its launch in 2018NASA Chief Scientist Jim Green said the mission was “fundamental to understanding the origins of our solar system and how it became what it is today.”
NASA will not declare the mission complete until Insight confirms the arrival of two spacecraft orbiting Mars that are relaying their information back to Earth.
In 2018, the veteran rover announced the capabilities end of his 15 year stay Sending an incomplete photo of the Valley of Perseverance.
A severe dust storm darkened the sky around the solar-powered rover, shattering the sun and leaving behind a dark image with white spots due to camera noise. The transmission is interrupted before the complete image can be transmitted.
Amateur music guru. Lifelong coffee scholar. Zombieaholic. Pop culture junkie.
Being very close companies, OPPO and OnePlus have decided to create a new partnership, with the latter being a pioneer in the market. It has become the representative of the best smartphones in the group, and this will be seen very soon.
Proving this, OnePlus has announced that it will have news soon. The following brand assets will be announced on February 7, 2023. We are talking about OnePlus 11 5G and Buds Pro 2.
In recent years, OnePlus has been showcasing new hardware in an attempt to find a new place in the market. The brand has not always seen its full potential, betting on mid-range or entry-level smartphones.
The situation is changing, and the novelty will go on sale in early 2023, February 7. It is on this day that the new OnePlus 11 5G will be presented with all the expected news. We definitely have the new Qualcomm Snapdragon 8 Gen 2 SoC here. There's still 16GB of storage left and 256GB of onboard storage.
It is expected that he will receive a 6.7-inch OLED display with a resolution of 1440p and a frequency of 120 Hz. In the field of photography, we will have an important change: a 50 MP main camera, a 48 MP ultra wide-angle camera and a 32 MP telephoto lens with 2x zoom. For selfies and video calls, you'll have a 16-megapixel camera.
The photography partnership with Hasselblad will continue with OnePlus for fine-tuning and some additions. This alliance has brought important results for the best smartphones of the brand, guaranteeing the best photos in any situation.
In addition to the new OnePlus 11 5G, another brand new feature is also expected to arrive at the event. We're talking about the Buds Pro 2, which are solidifying an audio commitment that's becoming more of a reality. The brand promises "rich stereo quality sound with crystal clear clarity".
Stays like this marked by the beginning of February, another important novelty will enter the market. OnePlus wants to reclaim its place, and that will be the brand's bet for years to come. OnePlus 11 5G and Buds Pro 2 take the first step in this direction.
Amateur music guru. Lifelong coffee scholar. Zombieaholic. Pop culture junkie.
According to information provided by Mukul Sharma, the unidentified POCO device can be identified by the model number 22127PC95I. Due to the fact that it was first seen online, the marketing name of this equipment is still a mystery.
POCO has not launched new mobile devices, including smartphones, to the market for some time now. On the other hand, several POCO smartphones such as POKO X5 and X5 Pro have been spotted on various certification sites, suggesting that the company will release these products soon. Today a new smartphone from the sub-brand xiaomi has been spotted on the BIS India website but the device does not have a name or any other details associated with it.
A new POCO device (model number 22127PC95I) has been included in the Indian BIS certification. POCO F5 has the model number 23013PC75I. #A LITTLE pic.twitter.com/NAFloP5Crt
— Mukul Sharma (@stufflistings) December 19, 2022
According to information provided by Mukul Sharma, the unidentified POCO device can be identified by the model number 22127PC95I. Due to the fact that it was first seen online, the marketing name of this equipment is still a mystery. It is possible that it will debut as a mid-range smartphone. The Bureau of Indian Standards (BIS) website, other than the model number of the smartphone, does not provide any additional information about the device. However, this seems to indicate that the product will be available in the Indian market very soon.
In other related news, POCO X5 5G has recently been seen on several certification sites including SIRIM in Malaysia, BIS in India and the US FCC. According to various sources, it is possible that this is a renamed or modified version Redmi Note 12 5Gwhich was recently released in China.
It is supposed to be equipped screen 6.67″ AMOLED display with 120Hz refresh rate and chipset Snapdragon 4 Gen 1 inside. Can run MIUI 13 based on android 12 and have LPDDR4x RAM in addition to UFS 2.2 storage. The front camera is rumored to be 8MP while the main rear camera will be 48MP with 2MP depth. May have the ability drums 5000 mAh and 33W fast charging support.
In addition POCO X5 Pro 5G has recently been seen on various sites dedicated to certification. The battery is said to have a capacity of 5000 mAh and can charge at 67W. It will come with MIUI 14 preinstalled and will support n5, n7, n38, n41, n77 and n78 network bands. 5G.
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Amateur music guru. Lifelong coffee scholar. Zombieaholic. Pop culture junkie.
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