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Portuguese teacher creates preparatory course and expects to earn 16 million reais this year – Pequenas Empresas Grandes Negócios

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Portuguese teacher creates preparatory course and expects to earn 16 million reais this year - Pequenas Empresas Grandes Negócios

A literary course called Fernanda Pessoa may even seem purposeful – as a tribute to the famous Portuguese poet. But in fact it takes the name of the teacher and the founder. As of 2021, the course based in Recife, Pernambuco also offers all the subjects included in the course vestibular and currently has 15,000 students – 10,000 of them online. The company is expected to earn 16 million reais this year.

Despite having almost the same name as the poet, Pessoa, now 41, entered literature almost by accident. Her first career choice was medicine, but after becoming pregnant at 15, she realized that it would be difficult for her to leave her hometown of Arcoverde, Pernambuco, for the study. One of the courses available near her home was a degree in writing, and she decided to enroll there after graduating from high school.

With no money to pay for tuition, Pessoa closed a deal to sell college snacks and also began work in schools and give private lessons. In 1998 he moved to Recife, where he continued his studies and trade in sweets.

Fernanda Pessoa, founder of the course that bears her name (Photo: Lucas Soares)

However, she was not satisfied with the method of teaching literature. “I was always very worried about the way the classes were run, with an outdated general curriculum,” he says. “I did not consider it useful to ask a teenager to write a poem without being a poet, without having a critical flair.”

With her modern ideas, she created problems in the schools where she worked, and was eventually fired from several of them. It was then that she decided to rent a room at the back of the butcher’s shop to teach literature in a way that she considered most effective for the entrance exam. The first class was in 2000, when 10 out of 13 of his students passed the entrance exam. The following year, the students themselves began to advertise their work.

Pessoa says his standout feature was offering a different and cheaper rate than competitors. “My students were people who couldn’t afford large entrance exam courses,” he says. In 2005, the entrepreneur already had 500 students in 12 classes.

Shortly thereafter, she offered a job teaching one of the largest pre-university entrance exams in Recife. “The course owner liked the idea because many students complained about the Portuguese lessons,” he says. It worked, and the following year she joined the company as a partner. However, sharing a society with three other people, it was difficult for her to realize her beliefs – from the design of the premises to the content of the classes. He left in 2009 with the idea of ​​creating his own course and BRL 5,000 in his pocket, a small amount he received after a difficult process of dismissal.

A year earlier, he created Redação Colorida, a writing method that became one of his biggest successes. “It looks like something primary. But we started coloring parts of the newsroom in order to understand what is necessary to have in each of them. For example, the introduction should have a context in which to use the previous piece of knowledge,” he explains.

Flying solo, he had former students who failed the entrance exam that year and got in. The course started with 1500 students in ten classes. He spent the first capital to renovate the premises, which did not even have a working bathroom, and it did not stop growing.

In 2018, she decided to implement an online course on the advice of her husband. “At the beginning, I was against it because I liked face-to-face classes. The studio was ready, but I still didn’t have the courage to teach,” he says. Virtual classes have proved fundamental, especially during the pandemic, as face-to-face courses had to be suspended until September 2021.

Now the idea is to invest in virtuality where more people can be reached and there are no space restrictions. The goal is to recruit 50,000 students in less than a year. To do this, in her opinion, it is also necessary to reduce the number of face-to-face classes over the next five years. “I understand that I will need to reduce my workload, also due to my fatigue from over 20 years of teaching,” he says. “But it’s not something that I can put into practice right now, since face to face is my first love, and I am in the stage of falling in love with the virtual.”

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Marseille in California. ″Where the Portuguese is, there is Portugal″

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Marseille in California.  ″Where the Portuguese is, there is Portugal″

“You are the future,” President Marcelo Rebelo de Souza told a three-year-old girl dressed in traditional Portuguese clothing who came out to greet him on the podium where he spoke at Artesia Portuguese Salon. The city, located on the outskirts of Los Angeles, has not hosted the President of the Portuguese Republic since 1989. This weekend, he did it with pomp and the setting of an ornate Portuguese-American community bursting with pride.

“We have never lost the honor and responsibility of being representatives of this beautiful flag,” said Jimmy Enes, a member of Artesia DES, a Portuguese descendant, in a welcoming speech delivered in perfect Portuguese. “When we are asked who we are, we always answer”i am portuguese“and not”Portuguese-American“or ‘Portuguese American’,” he said. “That’s why we’re trying step by step to protect our heritage on the outskirts of Los Angeles, one of the greatest cities in the world.”

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Cristiano Ronaldo is injured by the Portuguese national team and thanks the fans for their support

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Cristiano Ronaldo is injured by the Portuguese national team and thanks the fans for their support



Cristiano Ronaldo got a cut on his nose and needed a bandage (Photo: MICHAL CIZEK / AFP)

Photo: Lance!

Gratitude. It seems that the attacker Cristiano Ronaldo shared his social media with Portuguese fans after a clash with Czech goalkeeper Vaclik. In the auction, the assailant received a cut on his face and needed a bandage to stop the bleeding.

“Great game, important team win! We remain focused on our goal. Thanks to the Portuguese public for the fantastic support,” the striker wrote on his Instagram account.

The match was marked by a great performance Portugal national team, who beat the Czech Republic 4-0 to take the lead in Nations League Group 2 with ten points with one matchday to go in the group stage of the tournament. Cristiano Ronaldo ended up losing to his team.

After the match, the leader of the Portuguese national team appreciated the result achieved on the road. “It was a very important victory and all teammates should be congratulated on the result,” commented the 37-year-old striker.

With three wins, one draw and one defeat, the Portuguese team has the best attack in their group with eleven goals scored and a net difference of nine. The team is one draw away from qualifying for the tournament series. The next match against Spain is next Tuesday in the city of Braga.

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Thomas Gouveia remains the best Portuguese in the Swiss Challenge

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Thomas Gouveia remains the best Portuguese in the Swiss Challenge

Writing with Lusa

Tournament of the second European circuit.

Thomas Gouveia solidified his status as the best Portuguese in the Swiss Challenge this Saturday by finishing the penultimate day of the second European round robin in a group of 31st placed golfers.

Thomas Gouveia hit the card with 73 shots, one over par on the course, after two birdies (one under par hole) and three bogeys (one over), after making 71 shots in the previous two days for a total of 215.

Thomas Bessa needed 75 hits, three over par and tied for scarecrows, he finished 48th with 218 total, five short of Vitor Lopez, 60th with 223, after today needs 78, with just one bird . to fit five scarecrows and a double scarecrow.

The Swiss Challenge, which concludes on Sunday in Folgensburg, France, is still led by France’s Chung Veon Ko with a total of 206 shots, one short of Denmark’s Martin Simonsen in second place.

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